WSM
insider transactionsWILLIAMS SONOMA INC — buys & sells by directors, officers and 10% owners A shareholder owning more than 10% of the company. Must report trades, but usually a weaker signal than an officer or director. (SEC Form 4).
Net shares · 90d
-88.0K
0 buy · 88.0K sell
Net value · 90d
-$16.4M
$0 in · $16.4M out
Sentiment · 90d
Net selling
0% buying · 100% selling
Open-market trades · 90d
22
0 buy · 88.0K sell
Net buy / sell volume
Not enough data to chart yet.
Tap or hover the chart for daily net volume. Green = net buying, red = net selling.
All transactions
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Sell·S
EVP CHIEF TALENT OFFICER · 10b5-1
$254.1K
1.1K sh · $228.49
Own -5%
-
Exercise·M
Director
$0
1.4K sh
Own New
-
Exercise·M
Director
$0
1.4K sh
Own +4%
-
Exercise·M
Director
$0
1.3K sh
Own New
-
Exercise·M
Director
$0
1.3K sh
Own +7%
-
Exercise·M
Director
$0
1.2K sh
Own New
-
Exercise·M
Director
$0
1.2K sh
Own +65%
-
Exercise·M
Director
$0
1.3K sh
Own New
-
Exercise·M
Director
$0
1.3K sh
Own +15%
-
Exercise·M
Director
$0
2.1K sh
Own New
-
Other·G
Director
$0
2.1K sh
Own -5%
-
Exercise·M
Director
$0
2.1K sh
Own +5%
-
Exercise·M
Director
$0
1.3K sh
Own New
-
Exercise·M
Director
$0
1.3K sh
Own +90%
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Sell·S
EVP CHIEF TALENT OFFICER · 10b5-1
$106.0K
522 sh · $203.07
Own -2%
-
Sell·S
Laura Alber KEY
PRESIDENT & CEO · 10b5-1
$3.0M
15.0K sh · $200.00
Own -2%
-
Exercise·M
Director
$0
442 sh
Own +100%
-
Exercise·M
Director
$0
442 sh
Own +5%
-
Sell·S
Laura Alber KEY
PRESIDENT & CEO · 10b5-1
$69.8K
400 sh · $174.57
Own -0%
-
Sell·S
Laura Alber KEY
PRESIDENT & CEO · 10b5-1
$453.4K
2.6K sh · $173.78
Own -0%
-
Sell·S
Laura Alber KEY
PRESIDENT & CEO · 10b5-1
$1.7M
9.7K sh · $172.72
Own -1%
-
Sell·S
Laura Alber KEY
PRESIDENT & CEO · 10b5-1
$1.3M
7.3K sh · $171.93
Own -1%
-
Grant·A
Director
$0
161 sh
Own New
-
Grant·A
Director
$0
145 sh
Own +8%
-
Grant·A
Director
$0
151 sh
Own New
-
Sell·S
Laura Alber KEY
PRESIDENT & CEO · 10b5-1
$3.0M
15.0K sh · $200.00
Own -2%
-
Sell·S
EVP CHIEF TALENT OFFICER · 10b5-1
$292.6K
1.5K sh · $192.88
Own -6%
-
Sell·S
EVP CHIEF TALENT OFFICER · 10b5-1
$143.8K
750 sh · $191.69
Own -3%
-
Sell·S
Jeffrey Howie KEY
EVP CHIEF FINANCIAL OFFICER · 10b5-1
$6.2K
32 sh · $193.23
Own -0%
-
Sell·S
Jeffrey Howie KEY
EVP CHIEF FINANCIAL OFFICER · 10b5-1
$4.6K
24 sh · $192.29
Own -0%
-
Sell·S
Jeffrey Howie KEY
EVP CHIEF FINANCIAL OFFICER · 10b5-1
$22.2K
116 sh · $191.20
Own -0%
-
Sell·S
Jeffrey Howie KEY
EVP CHIEF FINANCIAL OFFICER · 10b5-1
$9.5K
50 sh · $190.45
Own -0%
-
Sell·S
Jeffrey Howie KEY
EVP CHIEF FINANCIAL OFFICER · 10b5-1
$36.1K
191 sh · $188.79
Own -1%
-
Sell·S
Jeffrey Howie KEY
EVP CHIEF FINANCIAL OFFICER · 10b5-1
$125.2K
666 sh · $188.04
Own -2%
-
Sell·S
Jeffrey Howie KEY
EVP CHIEF FINANCIAL OFFICER · 10b5-1
$63.6K
340 sh · $187.11
Own -1%
-
Exercise·M
EVP CHIEF TALENT OFFICER
$0
1.4K sh
Own +50%
-
Other·F
EVP CHIEF TALENT OFFICER
$123.8K
687 sh · $180.17
Own -3%
-
Exercise·M
EVP CHIEF TALENT OFFICER
$0
1.4K sh
Own +5%
-
Exercise·M
EVP GENERAL COUNSEL
$0
1.4K sh
Own +50%
-
Other·F
EVP GENERAL COUNSEL
$123.8K
687 sh · $180.17
Own -1%
-
Exercise·M
EVP GENERAL COUNSEL
$0
1.4K sh
Own +1%
-
Exercise·M
Jeffrey Howie KEY
EVP CHIEF FINANCIAL OFFICER
$0
3.1K sh
Own +50%
-
Other·F
Jeffrey Howie KEY
EVP CHIEF FINANCIAL OFFICER
$311.9K
1.7K sh · $180.17
Own -5%
-
Exercise·M
Jeffrey Howie KEY
EVP CHIEF FINANCIAL OFFICER
$0
3.1K sh
Own +9%
-
Exercise·M
CHIEF ACCOUNTING OFFICER
$0
702 sh
Own +50%
-
Other·F
CHIEF ACCOUNTING OFFICER
$64.5K
358 sh · $180.17
Own -3%
-
Exercise·M
CHIEF ACCOUNTING OFFICER
$0
702 sh
Own +7%
-
Exercise·M
Monica Bhargava KEY
PRESIDENT POTTERY BARN BRAND
$0
2.7K sh
Own +50%
-
Other·F
Monica Bhargava KEY
PRESIDENT POTTERY BARN BRAND
$247.6K
1.4K sh · $180.17
Own -2%
-
Exercise·M
Monica Bhargava KEY
PRESIDENT POTTERY BARN BRAND
$0
2.7K sh
Own +5%
-
Exercise·M
Laura Alber KEY
PRESIDENT & CEO
$0
12.6K sh
Own +50%
-
Other·F
Laura Alber KEY
PRESIDENT & CEO
$1.2M
6.4K sh · $180.17
Own -1%
-
Exercise·M
Laura Alber KEY
PRESIDENT & CEO
$0
12.6K sh
Own +1%
-
Sell·S
Jeffrey Howie KEY
EVP CHIEF FINANCIAL OFFICER · 10b5-1
$202.5K
1.1K sh · $183.11
Own -3%
-
Sell·S
Jeffrey Howie KEY
EVP CHIEF FINANCIAL OFFICER · 10b5-1
$692.2K
3.8K sh · $182.15
Own -10%
-
Sell·S
Jeffrey Howie KEY
EVP CHIEF FINANCIAL OFFICER · 10b5-1
$745.5K
4.1K sh · $181.22
Own -10%
-
Sell·S
Jeffrey Howie KEY
EVP CHIEF FINANCIAL OFFICER · 10b5-1
$3.9M
21.9K sh · $180.24
Own -34%
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Sell·S
Jeffrey Howie KEY
EVP CHIEF FINANCIAL OFFICER · 10b5-1
$313.7K
1.7K sh · $179.37
Own -3%
-
Grant·A
EVP CHIEF TALENT OFFICER
$0
4.8K sh
Own New
-
Grant·A
EVP GENERAL COUNSEL
$0
4.1K sh
Own New
-
Grant·A
Jeffrey Howie KEY
EVP CHIEF FINANCIAL OFFICER · 10b5-1
$0
10.1K sh
Own New
-
Grant·A
Director
$0
4.1K sh
Own +16%
-
Grant·A
CHIEF ACCOUNTING OFFICER
$0
2.2K sh
Own New
-
Grant·A
Monica Bhargava KEY
PRESIDENT POTTERY BARN BRAND
$0
5.5K sh
Own New
-
Grant·A
Laura Alber KEY
PRESIDENT & CEO
$0
38.7K sh
Own New
| Date▾ | Insider | Type | Shares | Value |
|---|---|---|---|---|
| Jun 15, 2026 | Karalyn Yearout 10b5-1 | Sell S | 1.1K | $254.1K |
| Jun 11, 2026 | Frits D Van Paasschen | Exercise M | 1.4K | $0 |
| Jun 11, 2026 | Frits D Van Paasschen | Exercise M | 1.4K | $0 |
| Jun 11, 2026 | William J Ready | Exercise M | 1.3K | $0 |
| Jun 11, 2026 | William J Ready | Exercise M | 1.3K | $0 |
| Jun 11, 2026 | Arianna Huffington | Exercise M | 1.2K | $0 |
| Jun 11, 2026 | Arianna Huffington | Exercise M | 1.2K | $0 |
| Jun 11, 2026 | Anne A. Finucane | Exercise M | 1.3K | $0 |
| Jun 11, 2026 | Anne A. Finucane | Exercise M | 1.3K | $0 |
| Jun 11, 2026 | Scott Arnold Dahnke | Exercise M | 2.1K | $0 |
| Jun 11, 2026 | Scott Arnold Dahnke | Other G | 2.1K | $0 |
| Jun 11, 2026 | Scott Arnold Dahnke | Exercise M | 2.1K | $0 |
| Jun 11, 2026 | Andrew Campion | Exercise M | 1.3K | $0 |
| Jun 11, 2026 | Andrew Campion | Exercise M | 1.3K | $0 |
| Jun 8, 2026 | Karalyn Yearout 10b5-1 | Sell S | 522 | $106.0K |
| May 27, 2026 | Laura Alber KEY 10b5-1 | Sell S | 15.0K | $3.0M |
| May 22, 2026 | Laura Alber | Exercise M | 442 | $0 |
| May 22, 2026 | Laura Alber | Exercise M | 442 | $0 |
| May 14, 2026 | Laura Alber KEY 10b5-1 | Sell S | 400 | $69.8K |
| May 14, 2026 | Laura Alber KEY 10b5-1 | Sell S | 2.6K | $453.4K |
| May 14, 2026 | Laura Alber KEY 10b5-1 | Sell S | 9.7K | $1.7M |
| May 14, 2026 | Laura Alber KEY 10b5-1 | Sell S | 7.3K | $1.3M |
| May 4, 2026 | William J Ready | Grant A | 161 | $0 |
| May 4, 2026 | Arianna Huffington | Grant A | 145 | $0 |
| May 4, 2026 | Andrew Campion | Grant A | 151 | $0 |
| Apr 17, 2026 | Laura Alber KEY 10b5-1 | Sell S | 15.0K | $3.0M |
| Apr 8, 2026 | Karalyn Yearout 10b5-1 | Sell S | 1.5K | $292.6K |
| Apr 8, 2026 | Karalyn Yearout 10b5-1 | Sell S | 750 | $143.8K |
| Apr 8, 2026 | Jeffrey Howie KEY 10b5-1 | Sell S | 32 | $6.2K |
| Apr 8, 2026 | Jeffrey Howie KEY 10b5-1 | Sell S | 24 | $4.6K |
| Apr 8, 2026 | Jeffrey Howie KEY 10b5-1 | Sell S | 116 | $22.2K |
| Apr 8, 2026 | Jeffrey Howie KEY 10b5-1 | Sell S | 50 | $9.5K |
| Apr 8, 2026 | Jeffrey Howie KEY 10b5-1 | Sell S | 191 | $36.1K |
| Apr 8, 2026 | Jeffrey Howie KEY 10b5-1 | Sell S | 666 | $125.2K |
| Apr 8, 2026 | Jeffrey Howie KEY 10b5-1 | Sell S | 340 | $63.6K |
| Apr 4, 2026 | Karalyn Yearout | Exercise M | 1.4K | $0 |
| Apr 4, 2026 | Karalyn Yearout | Other F | 687 | $123.8K |
| Apr 4, 2026 | Karalyn Yearout | Exercise M | 1.4K | $0 |
| Apr 4, 2026 | David Randolph King | Exercise M | 1.4K | $0 |
| Apr 4, 2026 | David Randolph King | Other F | 687 | $123.8K |
| Apr 4, 2026 | David Randolph King | Exercise M | 1.4K | $0 |
| Apr 4, 2026 | Jeffrey Howie KEY | Exercise M | 3.1K | $0 |
| Apr 4, 2026 | Jeffrey Howie KEY | Other F | 1.7K | $311.9K |
| Apr 4, 2026 | Jeffrey Howie KEY | Exercise M | 3.1K | $0 |
| Apr 4, 2026 | Jeremy Brooks | Exercise M | 702 | $0 |
| Apr 4, 2026 | Jeremy Brooks | Other F | 358 | $64.5K |
| Apr 4, 2026 | Jeremy Brooks | Exercise M | 702 | $0 |
| Apr 4, 2026 | Monica Bhargava KEY | Exercise M | 2.7K | $0 |
| Apr 4, 2026 | Monica Bhargava KEY | Other F | 1.4K | $247.6K |
| Apr 4, 2026 | Monica Bhargava KEY | Exercise M | 2.7K | $0 |
| Apr 4, 2026 | Laura Alber KEY | Exercise M | 12.6K | $0 |
| Apr 4, 2026 | Laura Alber KEY | Other F | 6.4K | $1.2M |
| Apr 4, 2026 | Laura Alber KEY | Exercise M | 12.6K | $0 |
| Mar 26, 2026 | Jeffrey Howie KEY 10b5-1 | Sell S | 1.1K | $202.5K |
| Mar 26, 2026 | Jeffrey Howie KEY 10b5-1 | Sell S | 3.8K | $692.2K |
| Mar 26, 2026 | Jeffrey Howie KEY 10b5-1 | Sell S | 4.1K | $745.5K |
| Mar 26, 2026 | Jeffrey Howie KEY 10b5-1 | Sell S | 21.9K | $3.9M |
| Mar 26, 2026 | Jeffrey Howie KEY 10b5-1 | Sell S | 1.7K | $313.7K |
| Mar 25, 2026 | Karalyn Yearout | Grant A | 4.8K | $0 |
| Mar 25, 2026 | David Randolph King | Grant A | 4.1K | $0 |
| Mar 25, 2026 | Jeffrey Howie KEY 10b5-1 | Grant A | 10.1K | $0 |
| Mar 25, 2026 | Andrew Campion | Grant A | 4.1K | $0 |
| Mar 25, 2026 | Jeremy Brooks | Grant A | 2.2K | $0 |
| Mar 25, 2026 | Monica Bhargava KEY | Grant A | 5.5K | $0 |
| Mar 25, 2026 | Laura Alber KEY | Grant A | 38.7K | $0 |
About WSM insider trading
This page tracks insider transactions for WILLIAMS SONOMA INC (WSM) reported to the U.S. Securities and Exchange Commission on Form 4. Corporate insiders — directors, executive officers and beneficial owners of more than 10% of the stock — must disclose their trades within two business days. Open-market purchases (code P) and sales (code S) made at the insider's discretion are the most-watched opportunistic signals, while awards (A), option exercises (M) and tax-withholding (F) reflect compensation rather than conviction. Trades marked 10b5-1 were made under a pre-arranged plan and are considered routine. A cluster buy — several insiders buying within a short window — is historically a stronger bullish indicator than any single trade.