SFIX
insider transactionsStitch Fix, Inc. — buys & sells by directors, officers and 10% owners A shareholder owning more than 10% of the company. Must report trades, but usually a weaker signal than an officer or director. (SEC Form 4).
Net shares · 90d
-195.7K
0 buy · 195.7K sell
Net value · 90d
-$677.9K
$0 in · $677.9K out
Sentiment · 90d
Net selling
0% buying · 100% selling
Open-market trades · 90d
4
0 buy · 195.7K sell
Net buy / sell volume
Not enough data to chart yet.
Tap or hover the chart for daily net volume. Green = net buying, red = net selling.
All transactions
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Exercise·M
Chief Prod/Technology Officer · 10b5-1
$0
50.0K sh
Own +8%
-
Sell·S
Chief Prod/Technology Officer · 10b5-1
$83.3K
20.0K sh · $4.17
Own -2%
-
Sell·S
Chief Prod/Technology Officer · 10b5-1
$206.8K
50.0K sh · $4.14
Own -4%
-
Exercise·M
Chief Prod/Technology Officer · 10b5-1
$124.0K
50.0K sh · $2.48
Own +5%
-
Sell·S
Chief Legal Officer · 10b5-1
$185.0K
60.0K sh · $3.08
Own -11%
-
Sell·S
David Aufderhaar KEY
Chief Financial Officer · 10b5-1
$202.7K
65.7K sh · $3.09
Own -5%
| Date▾ | Insider | Type | Shares | Value |
|---|---|---|---|---|
| Jun 16, 2026 | Anthony Bacos 10b5-1 | Exercise M | 50.0K | $0 |
| Jun 16, 2026 | Anthony Bacos 10b5-1 | Sell S | 20.0K | $83.3K |
| Jun 16, 2026 | Anthony Bacos 10b5-1 | Sell S | 50.0K | $206.8K |
| Jun 16, 2026 | Anthony Bacos 10b5-1 | Exercise M | 50.0K | $124.0K |
| Apr 10, 2026 | Casey O'Connor 10b5-1 | Sell S | 60.0K | $185.0K |
| Apr 7, 2026 | David Aufderhaar KEY 10b5-1 | Sell S | 65.7K | $202.7K |
About SFIX insider trading
This page tracks insider transactions for Stitch Fix, Inc. (SFIX) reported to the U.S. Securities and Exchange Commission on Form 4. Corporate insiders — directors, executive officers and beneficial owners of more than 10% of the stock — must disclose their trades within two business days. Open-market purchases (code P) and sales (code S) made at the insider's discretion are the most-watched opportunistic signals, while awards (A), option exercises (M) and tax-withholding (F) reflect compensation rather than conviction. Trades marked 10b5-1 were made under a pre-arranged plan and are considered routine. A cluster buy — several insiders buying within a short window — is historically a stronger bullish indicator than any single trade.